Join the ‘Round-Up at the Register’ Campaign and Help Grow the Future of Horticulture

Proceeds support Seed Your Future’s reach & impact, bolstering the industry's future workforce 

This spring, garden centers across North America are coming together to support the future of horticulture through Seed Your Future’s month-long ‘Round-Up at the Register’ campaign.

By participating, your garden center empowers customers to round up their purchases at checkout, with 100% of proceeds funding programs that inspire and equip students for rewarding careers working with plants.


Why It Matters

The horticulture industry is facing a severe labor shortage, with nearly 80% of landscaping companies struggling to fill open positions (NALP, 2023). Without a strong pipeline of skilled professionals, garden centers, landscapers, growers, and the entire green industry face an uncertain future.

By participating in Round-Up at the Register, your garden center becomes part of the solution—inspiring young minds to pursue plant careers and helping secure the future workforce we all depend on.

“Garden centers are the heart of our communities and the perfect partners to ignite a passion for plants in the next generation.”
— Jazmin Albarran, Executive Director, Seed Your Future

What's in it for Garden Centers?

  • Support the Future Workforce: Help cultivate a pipeline of skilled, passionate horticulture professionals.
  • Enhance Your Reputation: Show your customers you care about education, sustainability, and industry growth.
  • Receive Free Marketing Materials: Seed Your Future provides POP signage, digital assets, and social media content to help promote the campaign.
  • Boost Your Visibility: Participating garden centers receive national recognition on Seed Your Future’s website and promotional efforts.

“Supporting the education and inspiration of young minds ensures garden centers will have a steady supply of knowledgeable employees and even excited and connected customers for years to come.”
— Danny Summers, Managing Director, The Garden Center Group

How it Works

1. Sign Up: Register your garden center [link to form or contact info].
2. Get Free Materials: Seed Your Future provides everything you need—signage, graphics, and more.
3. Collect Donations: Enable the round-up feature on your POS system or collect set donation amounts.
4. Support Student Programs: Funds raised directly support scholarships, career resources, and outreach to inspire the next generation.

Ready to Join?

Sign up today to make a lasting impact on the future of our industry!


Can't participate - donate! These Garden Centers did.

Natorp's Nursery
Mostardi Nursery

 



To learn more, support Seed Your Future, or get involved, visit
www.seedyourfuture.org.


Seed Your Future
is the movement to promote horticulture and inspire people to pursue careers working with plants. We envision a US where everyone understands the power of plants and is aware of the promising careers in the art, science, technology, and business of horticulture.

WHEN
April 01, 2025 at 8:00am - May 31, 2025
CONTACT
Courtney Dyal · · 610-444-3040
5 RSVPS

Will your garden center participate?